Showing posts with label SEO Process. Show all posts
Showing posts with label SEO Process. Show all posts

Thursday, 9 January 2025

SEO Process Based on Off Page and On Page


Meta tag keywords should contain a few most important keywords related to particular page. Every keyword listed in this tag should appear in the page content. Do not try to repeat single keyword, it can be considered spam. Some search engines including Google no longer values this tag. Anyway you lose nothing if you use it. I will use again the example with web hosting website. The good keywords tag can be: web, hosting, company, php, mysql (if you offer PHP and MySQL support, of course).


Keywords in alt tags, What are alt tags? Try to move mouse pointer over any image on some website. If some text will appear near the mouse pointer, it is the alt tag content. The original purpose of alt tags was to describe the images for users which use browser which does not display images. In these days, alt tags can be useful for better images description and as an alternative text which is used in case that the images is not loaded. Auto Parts SEO Consultant India, Real Estate SEO Consultant India, Hotel SEO Services India, Artist web design India.


If your site contains any images which display something what can be described by your keywords, always use these keywords in your alt tags. But never use keywords which have nothing to do with the image. That can be consider cheating and your site may be penalized. Keywords in the website text, Use your keywords naturally in the text. Nobody can tell you the ideal keyword density but from my experience 3 - 10 % is fine. Most SEO consultants believe that there is no fixed ideal density. More likely the ideal density depends on the site topic. Anyway, if you will write your website content naturally you will probably hit the mark.


If possible, use H1, H2 etc. tags. The most important keywords should appear in the H1 tag, H2 (H3, H4... if applicable) tags should contain more specific keywords related to the paragraph below these headings. Important keywords can be highlighted using STRONG or EM tags. STRONG tag makes bold the text and EM creates italic text. I suggest to use these tags instead B and I tags. The visual effect of these tags is the same but text in STRONG and EM tags are considered important by search engines.


Keywords in anchor text, Anchor text are the words in links. This is one of the most important on page factor. Every link in your menu usually consists of one, two or thee words. These words should exactly describe the content of the target page. In our example with web hosting company, there can be links in site navigation like "Web Hosting Plans", "Domain Names" etc.


Sometimes happen that you need more words to describe the target page content but the design of your website does not allow larger text. The solution can be the link title which is displayed when the visitor moves mouse pointer over the link. Here is an example: A HREF="domain.html" TITLE="Domain name registration or domain name transfer". In the last part of this article, part 4, I will show you how to improve your website navigation structure and reveal some secrets about site age and its SEO effect.


Monday, 4 October 2021

SEO Process to Rank Business Keywords on SERP



SEO is a process to rank business generate keywords on search engine result page (SERP). search engine optimization India companies that offer guaranteed search engine optimization services provide the assurance only as they are confident about the quality of service they offer. It must be said that there are no tricks to search engine optimization. Only sustained efforts by the search engine optimization services company personnel can bring the desired results. But, it must be said that the search engine optimization Company India offering guaranteed search engine optimization services do follow a few rules and implement a few techniques to ensure that the client company reach the top ranking in search engines. Continuous search engine optimization activity ensures that it stays among the top listings. And a top position is not dependent on excellent quality of content alone. Other factors also play a major role. These factors are explained in the following text. SEO Services Resorts , Shopify ecommerce SEO Services and SEO Service Auto parts Agency


To assure guaranteed search engine optimization services, it is desirable for the client company to acquire an old domain. It is inadvisable to purchase a new domain if one wants to attain a higher ranking in a shorter period of time. Search engines like Google prefer older domains over new ones. Algorithms are written specifically to sift out older domains and give them extra preference. New domains are considered to be unreliable. If the client company purchases a new domain, then it must endure a waiting period of at least ten months before it reaches the top twenty listings. The website being search engine optimized must be spider friendly. There should be an alternative html link so that spiders can access the website in its entirety. The most convenient way to ensure this is to have a comprehensive sitemap with links to all internal pages. One tip for guaranteed search engine optimization services: it is better to stay away from popular keywords. The content should not be saturated with popular keywords. 


Instead, append a phrase before or after a popular keyword. Also, be cautious of link farm and spam links. If this is done, then the search engines will categorize the site as a spammer and there will be very bad undesirable results. To ensure guaranteed search engine optimization services, the web pages should not be renamed. This is particularly true if your web page already has a certain measure of possibility. In this case, renaming a web page is detrimental. Renaming a web page involves starting search engine optimization from scratch. So, there is no need to rename except under strong unavoidable compulsions. The URL should contain the keyword. Search engines like Google consider the web address or URL to verify its relevance. The most important keyword of the site should be within its URL. Site cloaking should be avoided at all costs. This practice is banned by all search engines. The website should also never be over-optimized.