SEO to Promote Websites Keywords on SERP

Optimize your Title Tag, The title tag of your page is an extremely important factor to consider during the optimization of a web page for search engines. This is because many engines and directories place a high level of importance on keywords that are found in your title tag. The title tag is also what the search engines usually use for the title of your listing in the search results. Generally, we recommend that your title tag, including spaces, be between 50-80 characters long. The optimum level differs from search engine to search engine.

Tips for optimizing your Meta Tags We recommend including 1-2 of your most important keyword phrases in the title tag, be careful not to just list keywords. If you just list keywords you risk being viewed as a spamming the engines which can ultimately lead to you being blacklisted by the search engines. Your title tag should include your keyword phrases while remaining as close to a readable sentence as possible to avoid any problems. Make your title enticing! Do not forget that even if you get a number 1 listing on the search engines your listing still needs to say something that makes the surfer want to click-through and visit your site. Computer Repair SEO Consultant India, Day Care SEO Consultant India, Painter SEO Consultant India, Carpenter SEO Consultant India.

Since the length of your title tag could be a little long for some engines we suggest placing the keywords at the beginning of the tag when possible so that you do not risk having them cut off. Each page of your site should have a unique title tag with its own keywords that related to the page that it appears on. Optimization of your page content, Your page content is another very important factor in achieving better search engine listings. Your page content is the information that a visitor would read from the page. Search engines look through your pages looking for keyword phrases just like a visitor to your site.

Page content tips: We recommend that each page you submit has at contains least 200 words. This text should include your most important keyword phrases but should remain logical & readable. Include the phrases that you have used in your other tags during the optimization process. Add additional content rich pages to your site. For example, how-to articles, hint and tips, or tutorials. These types of content pages not only help you in the search engines, but other sites may link to them also.

Optimization of your META tags The head element contains general information (meta-information) about a document. HTML also includes a Meta element that goes inside the head element. The purpose of the Meta element is to provide meta-information about the document. Most often the Meta element is used to provide information that is relevant to browsers or search engines like describing the content of your document. Some search engines will use the name and content attributes of the Meta tag to index your pages. This meta element defines a description of your page: This meta element defines keywords for your page: The intention of the name and content attributes is to describe the content of a page.

PPC and SEO Helpful to Promote Websites Online

Seo is an abbreviation to search engine optimization and it is considered as a process or a method of optimizing a website to rank high on search engines for search engine positioning and search Engine rankings. Seo are of two types: in organic Seo and Organic Seo. PPC is an abbreviation for Pay per click Campaigns, which is considered as a form of advertising which pays referrer on per click basis. It has a prominent place in Search engine industry.  It is used to boosts the traffic of a website very quickly and by running PPC campaigns for a website they get targeted traffic and good placements on search engines. PPC campaigns have a better conversion rate than any other marketing strategies. 

This method was used for a long period and even it is carried out by big companies. PPC campaigns is a very costly marketing method and it should have high budget and this is the reason, Webmasters who are running small websites or business cannot go for PPC campaigns, as a result the necessity for a method arise which can replace this. Now how we can use different methods which can replace PPC campaigns. Organic SEO has gained huge popularity now days which is very cost effective and can get nearly equal results. Granite SEO Agency In India Delhi, Home Improvement SEO Agency NCR, Catering SEO Agency India, Gardening SEO Agency India.

Organic Seo is cost effective and is equally performing with proven results. Organic Seo is one in which professionals do study on search engine algorithms and placement techniques and based on which the search engine optimization is done. It's a time consuming process but result oriented, while doing organic Seo we have to follow search engines guidelines otherwise websites will get banned permanently from search results. In Organic Seo, professionals target on Onsite and offsite factors of a website to get higher rankings and SE positioning.

Onsite Optimization Includes: Content development, Meta Tagging, Internal Seo, Offsite Optimization includes: Link Popularity and Keyword targeted link backs. If you are looking for cost effective and high search engine placements, you should go for Organic Seo which almost produces the same results when compared with PPC campaigns.

To actually make money from searches, your site must be positioned so that YOUR TARGET audience will find it when performing a search. From there, to get them to actually make a purchase, your site has to be the one they go to AFTER they have done their research and are ready to buy. That means your keywords must match those of a searcher who is done with kicking tires, done with research and is ready to buy. Another solution to the problem might be to just get the prospect to your site and then design your site to SELL the prospect into buying even though they had not yet made a decision to buy.

SEO Process Based on Off Page and On Page

Meta tag keywords should contain a few most important keywords related to particular page. Every keyword listed in this tag should appear in the page content. Do not try to repeat single keyword, it can be considered spam. Some search engines including Google no longer values this tag. Anyway you lose nothing if you use it. I will use again the example with web hosting website. The good keywords tag can be: web, hosting, company, php, mysql (if you offer PHP and MySQL support, of course).

Keywords in alt tags, What are alt tags? Try to move mouse pointer over any image on some website. If some text will appear near the mouse pointer, it is the alt tag content. The original purpose of alt tags was to describe the images for users which use browser which does not display images. In these days, alt tags can be useful for better images description and as an alternative text which is used in case that the images is not loaded. Auto Parts SEO Consultant India, Real Estate SEO Consultant India, Hotel SEO Services India, Artist web design India.

If your site contains any images which display something what can be described by your keywords, always use these keywords in your alt tags. But never use keywords which have nothing to do with the image. That can be consider cheating and your site may be penalized. Keywords in the website text, Use your keywords naturally in the text. Nobody can tell you the ideal keyword density but from my experience 3 - 10 % is fine. Most SEO consultants believe that there is no fixed ideal density. More likely the ideal density depends on the site topic. Anyway, if you will write your website content naturally you will probably hit the mark.

If possible, use H1, H2 etc. tags. The most important keywords should appear in the H1 tag, H2 (H3, H4... if applicable) tags should contain more specific keywords related to the paragraph below these headings. Important keywords can be highlighted using STRONG or EM tags. STRONG tag makes bold the text and EM creates italic text. I suggest to use these tags instead B and I tags. The visual effect of these tags is the same but text in STRONG and EM tags are considered important by search engines.

Keywords in anchor text, Anchor text are the words in links. This is one of the most important on page factor. Every link in your menu usually consists of one, two or thee words. These words should exactly describe the content of the target page. In our example with web hosting company, there can be links in site navigation like "Web Hosting Plans", "Domain Names" etc.

Sometimes happen that you need more words to describe the target page content but the design of your website does not allow larger text. The solution can be the link title which is displayed when the visitor moves mouse pointer over the link. Here is an example: A HREF="domain.html" TITLE="Domain name registration or domain name transfer". In the last part of this article, part 4, I will show you how to improve your website navigation structure and reveal some secrets about site age and its SEO effect.