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Yes, without a doubt, facts, features, pros and cons should be laid out so that an intelligent and reasoned purchase decision can be arrived at. But within that empirical and dispassionate mix there must be the waving, breeze-filled flags and colors of excitement and emotion. Our world is NOT populated with consumers who are replicas of Mr. Spock from Star Trek – as much as I enjoy his character and admire his cool and detached intelligence.

Sales copy must seethe with a passion and a fervor that compels action. And by the way … Making friends and building relationships is not nearly enough! Now too arises a new class of brand marketers, believing a purchase has more value when attained through a nearly subliminal, socially adaptable, interactive marketing process. These marketers would employ widgets and games, and ask, by way of "ethical" bribes, to be introduced to their follower's friends – thereby letting their followers do the selling for them, which is sort of like leading the charge from behind. Computer Repair SEO Services India, Day Care SEO Services India, Painter SEO Services India, Carpenter SEO Services India.

Of course if it works – which implies it's measurable – why not! Interesting Note: As recently reported in Internet Retailer, selling for these marketers is not the goal. Indeed, one highlighted marketer prefers throwing parties instead. Now she could not say if these parties lift sales, but she did say that each party typically results in a gain of about 500 Facebook fans. I can not help but conclude, therefore, that in many cases it's fear of rejection, or fear of being stigmatized or embarrassed by asking for an order that drives many of these marketers to…

The drip-brew approach to selling. Because so many marketers equate excitement with the "hard sell," which for them is a style of marketing best left to fast buck artists at best or con artists at worst … And because they are loath to ask for an order on the first date, so to speak … They sell by innuendo instead; otherwise known as content marketing. I'm not referring to auto-responders that may continue for a few weeks or even a couple of months, prior to the delivery of the sales letter and the offer.

No, I'm talking about marketers who prefer to be detached from and unsullied by the process of selling and prefer to market by sending out loads of information, ad infinitum, just to let their market know they are still alive and waiting to be asked out on a date. Again, if it works – which implies it's measurable – why not! But if you are the type that ca not wait – that wants to be kissed now – you have got to excite your date.

How to kiss and be kissed in return, Excitement is a physiological reaction to emotional stimuli – it causes your eyes to open wider, your heart to beat faster, your breathing to deepen, your muscles to tense. You have no doubt experienced it at the movies, in a book filled with suspense, mystery, romance and action.

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On average, households and businesses in the India are producing tonnes of waste every year and currently only a small proportion of that waste is being recycled. All waste that is not recycled is either taken to landfill or incinerated, both of which have a negative affect on the earth's atmosphere and causing pollution to air, water and land, as well as being extremely expensive.

Due to these facts businesses are becoming more cautious about the amount of waste that they produce and are opting to recycle where they can and also opt to purchase products that have been recycled and that are more eco-friendly. This is especially true for 'eco-friendly' companies as they must 'practice what they preach' and cannot be seen to be purchasing lots of merchandise that is going to, inevitably, end up in landfill.

There are, however, times when companies need to purchase merchandise for marketing campaigns to increase exposure of their brand or purchase gifts for their employees to show their appreciation, but there are many recycled / environmentally friendly / energy saving products available. Auto Parts SEO Consultant India, Real Estate SEO Consultant India, Hotel SEO Services India, web designing India.

Here are some examples of such products: Choosing to buy authentic organic fabrics and clothing rather than non-organic clothing can help the environment in a number of ways. For instance in the production of organic clothing the manufacture of chemicals is not required and therefore there is no chance of chemical residues accidentally entering into the environment. This also means that both humans and animals are not exposed to chemicals when touching the fabric and when the fabric is finished with chemicals are not returned to the earth in landfill or enter into the recycling process.

Another eco-friendly corporate gift or promotional product idea are energy saving products, these are gadgets that would usually require batteries or electricity that have been designed to use a lot less energy. For example water powered digital clocks, wind up phone chargers and solar powered torches. Items like these use renewable energy sources for power and are therefore much more sustainable and environmentally friendly.

Another eco friendly option is to choose goods that have been made from recycled materials and there are lots of different products available from pens and pencils to coasters and mugs. These types of products can be recycled from some various different materials such as tyres, paper and card, plastic bottles and cups and even retail packaging. For example plastic bottles are made from polyester and can therefore be recycled into clothing and it takes just twenty five two-litre drink bottles to make one adult size fleece. Pens and pencils can be produced from recycled paper as it takes 70% less energy to recycle paper compared with making it from raw materials.

Tyres are also a great source of material for some products as once they are no longer legal to be used on a car they can be transformed into a material that is similar to leather and then formed into products such as coasters, key rings and notepads. Another important factor to consider when trying to reduce waste is to calculate the volumes you order accurately. Too many products could result in the items being wasted but too few would mean that you didn't reach as many people as desired. If you are looking for some promotional merchandise but are conscious of the environmental impact then speak to a specialist recycled products distributor as they will be able to help you select the most appropriate products.

Mail Marketing Helpful to Promote Business Online

You must have heard of those people who wish to augment their direct mail marketing skills and wondered the needs of doing so. But then if you are a businessman you should treat direct mail as one of the most effective ways of advertising. In this type of advertising the advertisers get their mail printed ads and other types of solicitations to the large groups of consumers. Bulk-mail rates are offered which can then lower the cost of the mailing which makes things much affordable.

Direct mail marketing is used in a number of situations, but then it is limited mostly by the advertiser's imagination. Those who have used this type of marketing policy know how helpful they can get. If you too want to make the most of the direct mail marketing, you should use this policy strategically. There are different ways in which you can make this marketing policy work but then you should always go for those policies which you feel would work best in your case. Granite SEO Agency In India Delhi, Home Improvement SEO Agency NCR, Catering SEO Agency India, Gardening SEO Agency India.

Letters are one of the most popularly used mechanisms of direct mail marketing. They are the most old fashioned ways of business correspondence but then they are also very useful and a highly valuable marketing tool. Though it is an age of electronic mails, these letters are still available, and they work really well. Handwritten touches to the letters can be of great help as they would show the consumers that you are enthusiastic of what you are doing. The very effort of writing it down on your letters can play an important role in winning the hearts of your consumers. But use concise and constructive content for the body of your letter since you wish to advertise or convey a message to the consumers.

Envelopes are useful direct mail marketing means and they can catch the attention of the receiver. But then you need to write legibly and in a clutter free manner for the first impression truly lasts. You need to make a mailing list of the appropriate people as a disinterested person will never respond to your work and it would be total waste of time and money. Always try to convey the right message and this can be done if you compose the content which perfectly expresses what you wish to convey. Be truthful, sincere while composing your letter and try to make direct mail marketing look as much convincing as possible.